Garden heritage and tourism: present and future of Madeira Island as a garden destination |
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| Susana Silva, Paulo Carvalho |
- Abstract:
- Madeira Island (Portugal) is widely recognized for the exuberance of its landscape, largely anchored in the abundance of gardens, parks, and flowers. These are one of the biggest tourist attractions, as well as one of the great brand images of this region, which has helped to position the island on the route of a worldwide interest in visiting gardens. Garden tourism has therefore gained expression. This work aims to analyse the trajectory of the garden tourism in this destination by evaluating the supply and demand trends in the three main entrance-fee gardens. It goes beyond the strategies implemented and looks at the constraints that remain, the associated challenges and potentialities, finishing with suggestions to improve the garden experience in Madeira. It is a fact that tourism has acted as a vehicle for validating this heritage. The island has a huge range of spaces capable of positioning it as an outstanding garden destination. The demand for gardens has increased, although it is still firmly based on the three anchor-gardens. Improvements in maintenance and available information are highlighted, but Madeira s garden tourism lacks a strategic and comprehensive vision of its multiple actors and interests.
- Download:
- IMEKO-MetroArchaeo-2023-172.pdf
- DOI:
- 10.21014/tc4-ARC-2023.172
- Event details
- IMEKO TC:
- TC4
- Event name:
- TC4 MetroArchaeo 2023
- Title:
IMEKO TC4 International Conference on Metrology for Archaeology and Cultural Heritage
- Place:
- Rome, ITALY
- Time:
- 19 October 2023 - 21 October 2023